Today many small to medium companies feel the online business path is a jungle rather than a smooth drive to money and success but some e-Marketing experts are lighting the way nicely for them. I recently attended the e-Marketing Techniques conference of Corporate College in Cleveland and was positively struck by the practical guidance of 2 of the speakers there, John Jantsch and Don Philabaum.
John was the key note speaker and his guidance on the 4 C's of online marketing was something most could understand and take away for action the very next day. He didn't speak on the theories of Internet evolution and other things many times online marketing experts speak about and confuse the average business owner and that was refreshing.
By the way the 4 C's of online marketing are Content, Context, Community and Connection.
Don presented in a break-out session on online strategies. Having been there and done that on the Internet already you could see the experience and clarity in his advice on Internet strategies. I liked his presentation because it flowed smoothly and had a clear underlying theme for businesses and did not waste time on the many things going on the Internet that are not relevant for the type of business managers attending it.
As many of you know there are many others out there that are ready to give you advice but to me many are bloated and are not action-oriented and thus you won't find those here as right now I don't blog much and really don't have the time for it. A friend asked me what I though of the conference and instead of just writing up something for her I decided to branch out and write it in a blog. Does anyone have advice for me on this piece I just wrote?
If you still want to find more on how to make money online for your business check out these guys because they'll put it in easy and clear terms that are time-effective. Do some online searches on them to find out more . I gotta run but I'll try and find some links and post here later. Or if you find nice links please put in the comments (no spam pretty please) and tell me what you think after reading up on them yourself.
